From The Tasting Room

So the saying goes, “where there’s a will there’s a way”. It’s a proverb that means if someone is determined to do something, he/she will find a way to accomplish it regardless of obstacles. I sit here today, in front of a computer screen, and my mind races with things I want to say to the patrons, the guests, the supporters, the “family members” of M Cellars.

Rewind a week ago and although the scare of what was to come was surfacing in the news, never in a million years would I have expected to be forced to close the doors to our business, our legacy, our only. And im not alone, there are many of us going through the same experience, the same emotions, the ups and downs.

So fast forward back to today. We are forced with a harsh reality that what life was a week ago, is no longer the same. What we did and how we operated a week ago, is no longer our norm. How we ran our business and what our operations were a week ago, how we conducted our every day, no longer exists. And although selfishly I like to admit that I wanted to crawl in a hole and hide from all of it, I quickly reminded myself that this is no time to hide, its time to shine.

The old is now the old and as small business owners, we will embrace that. Matt and I looked each other in the eye Sunday night and told each other we will do all we can to embrace this change and think outside the box in order to provide for our family.

I first want to thank every single person that has reached out personally, checking in on how we are doing, showing concern for what is occurring and wondering what can be done to help. Although we knew we had the best supporters in the world as we have witnessed it from day one, this brings it next level. How are we??? We are taking this one day at a time and we are remaining positive through all of it. The influx of purchases on our online shop that have occurred since the closing of our doors, the follow up on memberships and renewals, the constant contact on what can be offered to help during this difficult time, the 2 bottle orders all the way up to the two case orders…in a world that has so much uncertainty, the selfless acts of kindness from all of you have left Matt and I speechless.

I want to second that during this time where we are forced to operate differently, is where we will put our heads together and think of new ways in which we can continue business. THIS IS WHERE YOU COME IN. We’re all being told its best to stay home, keep distance, reduce the risk of potential exposure of a virus that we have little power over in the moment. This isn’t the end of the world for us. And although we don’t know the end result as we are all seeing, watching, observing what each new day brings, we have to know and believe that we will get through this.

Change has come to M Cellars and we will embrace it. We feel we are a winery for the people. I have said to many, so often, when im told “thank you for what we are doing… I say the feeling is mutual! We cannot do what we do, on a daily basis, without the support from you. Sure we can grow and produce great wines, but who are we without the support from guests of M Cellars. WE DO WHAT WE DO BECAUSE OF YOU. It has been that way since day one and it will continue that way as we head into the future.

So I ask, I request, I am open to anything you are willing to share. What can we do to gain your business, your patronage, your support, your following? WHAT DO OUR PEOPLE WANT?

Please respond via email, Facebook, Instagram, Square marketing, personal text, phone call, messenger. We will take it all! We are all in this together, its our time to shine!

With much love and appreciation,

Tara Meineke ❤️

Co-founder M Cellars